About Us

Future for Baby proudly represents top Juvenile Brands in 

Canada for over 25 years

Our Team members include Alison Weber, Aneeqa Andleeb, Alannah Berridge-Cecener, Greg Weber & Mike Caldwell all of which have extensive experience in the Juvenile industry.

Over the past number of decades we have established key relationships with Canadian retailers including Independent stores,

Mass/Big Box, Department Stores, Drug & Hardware Chains & Internet retailers.

Future for Baby also works closely with retailers & suppliers to improve their web presence including website listings, content creation, online promotions 

(I.e., Facebook & twitter parties, Instagram & bloggers/influencers)

Future for Baby also supports retailers at their own store events, consumer shows, and regional events (I.e. Gearapalooza, The Baby Show etc.) 

We work with our represented companies and retailers to successfully launch new products, sending out regular product updates as well as special announcements, product knowledge sessions, thereby keeping all Juvenile locations across Canada updated to the best of our ability.

We Created the Future for Baby Show in Canada in 2006


The Future For Baby Show (Location: Toronto, Ontario) is a key venue that draws virtually all Canadian Juvenile sellers to a 2-1/2 day event catered to Canadian Retailers.

This show has become a staple for our Countries Juvenile business growth,

bringing Manufacturers, Representatives, and Canadian retailers together.

Attendees range from small boutiques to Major Retailers and 

E-tailers from coast to coast in Canada.

                                                                                                                  Greg Weber, CEO